Watertown Republican

A Hint.-This item is intended expressly for business men who are expected to look at it from a business point of view and treat it in a business like manner. They are about entering what may be called the "dull season. for after the holidays, and until the opening of trade in the Spring, they will find all kinds of business dull and but little doing comparatively in the way of selling Goods. If therefore they would get their share of the trade that is doing, they must let people know that they are alive and that they are as anxious to do business, if not more so, as in livelier times. It is essential then that you advertise, and make yourself heard through the newspapers. You should advertise at all seasons of the year, but if you conclude you can't afford to do that. your best policy is to do it when there is a "let up" in trade. Our idea is that no merchant can afford to not advertise. and that he should do it at all times, and on a liberal scale. We have invariably found it the case that the merchant who uses printer's ink plentifully, but yet judiciously, always takes the lead of his neighbor in the amount of business done, who does not resort to that means for notoriety. Again we say, if you want to go along swimmingly in business. you must Advertise.