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Editorial
March 29, 1923
Randolph Enterprise
Beverly, Randolph County, West Virginia
What is this article about?
Local newspaper editorial praises the effectiveness of advertising, citing Ralph Tucker See's ad in Spangler for 24 head of two-year-old cattle, which sold out quickly and drew persistent buyer inquiries, forcing him to seek respite in Elkins where Joe Woodford approached him.
Clipping
OCR Quality
98%
Excellent
Full Text
It pays to advertise. Last week this paper contained a small advertisement by Ralph Tucker See of Spangler, this county wanting to sell 24 head of 2 year old cattle. Soon as the paper was out the buyers began a rush for the cattle and all were sold next day at a good price and every day since buyers have called, written and telephoned until Mr. See had to leave home to get a rest. He was in Elkins Tuesday trying to get away from answering the ad and while in our office telling us about it. Joe Woodford tackled him to buy the cattle.
What sub-type of article is it?
Trade Or Commerce
Agriculture
What keywords are associated?
Advertising Benefits
Cattle Sale
Buyer Rush
Local Commerce
What entities or persons were involved?
Ralph Tucker See
Joe Woodford
Spangler
Elkins
Editorial Details
Primary Topic
Effectiveness Of Newspaper Advertising For Cattle Sales
Stance / Tone
Enthusiastic Promotion Of Advertising
Key Figures
Ralph Tucker See
Joe Woodford
Spangler
Elkins
Key Arguments
Small Ad Led To Immediate Rush Of Buyers
All 24 Cattle Sold Next Day At Good Price
Ongoing Inquiries Forced Seller To Leave Home For Rest