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Story
April 8, 1933
The Key West Citizen
Key West, Monroe County, Florida
What is this article about?
On the first legal day of beer sales in the US, consumption estimates reached 1-1.5 million barrels, insufficient to meet demand, leading to a reported revival in business, jobs, and government revenue as Prohibition ended.
Merged-components note: Headline and body of the same narrative article on beer legalization and business revival.
Clipping
OCR Quality
98%
Excellent
Full Text
Beer Sufficient Enough To Float Battleship is Consumed On First Day
General Revival Of Business Reported In All Sections Since Beverage Returned
(By Associated Press)
Jingle of coins in cash registers and rustle of bank notes in long empty pockets, accompanied the gurgle of beer today as many parts of the country announced "business is better."
Thousands knew again what it is to have a job. Many stores reported increased business as beer, smiling weather and approach of Easter combined to stir the demand.
Brewers everywhere rubbed their hands and grinned happily.
Newspapers in many cities had more advertisements, and Dun and Bradstreet's Trade Journal reported a general pickup in business.
Friends of beer prepared to attribute most of it to that beverage, a contention that beer's foes are expected to dispute.
Enough beer went down the hatch in the United States yesterday to float a battleship.
Estimates of the quantity of beverage sold during the first 24 hours of its legality ran from 1,000,000 to 1,500,000 barrels.
But that was not enough.
Many places reported they were unable to meet the demand for beer.
Revenue by the hundreds of thousands of dollars has accrued to the government.
General Revival Of Business Reported In All Sections Since Beverage Returned
(By Associated Press)
Jingle of coins in cash registers and rustle of bank notes in long empty pockets, accompanied the gurgle of beer today as many parts of the country announced "business is better."
Thousands knew again what it is to have a job. Many stores reported increased business as beer, smiling weather and approach of Easter combined to stir the demand.
Brewers everywhere rubbed their hands and grinned happily.
Newspapers in many cities had more advertisements, and Dun and Bradstreet's Trade Journal reported a general pickup in business.
Friends of beer prepared to attribute most of it to that beverage, a contention that beer's foes are expected to dispute.
Enough beer went down the hatch in the United States yesterday to float a battleship.
Estimates of the quantity of beverage sold during the first 24 hours of its legality ran from 1,000,000 to 1,500,000 barrels.
But that was not enough.
Many places reported they were unable to meet the demand for beer.
Revenue by the hundreds of thousands of dollars has accrued to the government.
What sub-type of article is it?
Historical Event
Curiosity
What themes does it cover?
Recovery
Triumph
What keywords are associated?
Beer Legalization
Business Revival
Prohibition End
Economic Recovery
Beer Consumption
Where did it happen?
United States
Story Details
Location
United States
Event Date
First 24 Hours Of Its Legality
Story Details
Massive beer consumption on the first legal day boosts business, creates jobs, increases advertisements and revenue, with estimates of 1-1.5 million barrels sold but demand unmet.