Thank you for visiting SNEWPapers!
Sign up free
Story
May 7, 1943
Imperial Valley Press
El Centro, Imperial County, California
What is this article about?
Naval commander Luis de Florez returns from Guadalcanal with a morale-boosting idea: wrap supplies in old newspapers after soldiers eagerly read the wrapping on his Scotch gift instead of the liquor itself.
Clipping
OCR Quality
95%
Excellent
Full Text
A naval commander named Luis de Florez, who is attached to the division of special devices in the Bureau of Aeronautics, has just come back from Guadalcanal and such places with a suggestion for a new special device that should add much to morale in remote outposts. Commander de Florez made his discovery quite by accident.
Wanting to take the boys a gift they would appreciate most, he bought a bottle of Scotch and carried it with him, carefully wrapped in an old newspaper.
When he got to the base he produced his prize package, but much to his surprise and chagrin nobody paid any attention to the Scotch-they all went for the newspaper and read it to shreds.
From this observation steps the suggestion for the De Florez morale builder: Instead of wrapping machinery, equipment, ammunition and such supplies in new kraft paper, De Florez proposes use of old newspapers and funnies.
Wanting to take the boys a gift they would appreciate most, he bought a bottle of Scotch and carried it with him, carefully wrapped in an old newspaper.
When he got to the base he produced his prize package, but much to his surprise and chagrin nobody paid any attention to the Scotch-they all went for the newspaper and read it to shreds.
From this observation steps the suggestion for the De Florez morale builder: Instead of wrapping machinery, equipment, ammunition and such supplies in new kraft paper, De Florez proposes use of old newspapers and funnies.
What sub-type of article is it?
Curiosity
Biography
What themes does it cover?
Moral Virtue
What keywords are associated?
Naval Commander
Morale Builder
Guadalcanal
Old Newspapers
Scotch Whiskey
What entities or persons were involved?
Luis De Florez
Where did it happen?
Guadalcanal
Story Details
Key Persons
Luis De Florez
Location
Guadalcanal
Story Details
Naval commander Luis de Florez accidentally discovers that soldiers at a remote base prefer reading an old newspaper wrapping over the Scotch whiskey gift inside, leading him to propose wrapping supplies in old newspapers and funnies to boost morale.