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Story
January 15, 1907
The Evening Statesman
Walla Walla, Walla Walla County, Washington
What is this article about?
A Berlin cafe owner uses fake matrimonial ads in newspapers to lure potential customers to his new establishment by setting it as the meeting place, leading to crowds of hopeful singles arriving with notes for recognition.
Clipping
OCR Quality
98%
Excellent
Full Text
RESTAURANTEUR CLEVER.
Inserts Matrimonial "Ads" Naming Cafe as Rendezvous.
BERLIN. Jan. 15.--An original and successful advertising ruse has just been employed by a man who opened a cafe in the southwest quarter of Berlin and wished to attract custom. He hit upon the idea of putting matrimonial advertisements in papers and in the replies assigned his cafe as a place of rendezvous, asking the recipients to carry his notes in their hands for purposes of recognition. As a result of several days his cafe was crowded with guests, both male and female, anxiously looking out for the writers of their notes.
Inserts Matrimonial "Ads" Naming Cafe as Rendezvous.
BERLIN. Jan. 15.--An original and successful advertising ruse has just been employed by a man who opened a cafe in the southwest quarter of Berlin and wished to attract custom. He hit upon the idea of putting matrimonial advertisements in papers and in the replies assigned his cafe as a place of rendezvous, asking the recipients to carry his notes in their hands for purposes of recognition. As a result of several days his cafe was crowded with guests, both male and female, anxiously looking out for the writers of their notes.
What sub-type of article is it?
Deception Fraud
Curiosity
Personal Triumph
What themes does it cover?
Deception
Triumph
What keywords are associated?
Matrimonial Ads
Advertising Ruse
Cafe Crowds
Berlin Trick
What entities or persons were involved?
Unnamed Restaurateur
Where did it happen?
Southwest Quarter Of Berlin
Story Details
Key Persons
Unnamed Restaurateur
Location
Southwest Quarter Of Berlin
Event Date
Jan. 15
Story Details
A cafe owner in Berlin places fake matrimonial ads directing respondents to meet at his cafe holding notes, successfully crowding the place with eager singles.