Daily Public Ledger

THIRD YEAR.

Purely Business!

The columns of a newspaper represent a cash value. No publisher can afford to give advertising notices free any more than a merchant can toss over his counter free gifts of dry goods or shoes. A newspaper is a legitimate business concern. Its columns are its stock in trade, and advertisements should be paid for, no matter in what part of the paper they appear.

The continued calls upon THE LEDGER for free notices have become so burdensome that we are forced to publish the following terms:

For Notices of Suppers, excursions, fairs, or other public entertainments where a fee is charged, and for obituary notices, resolutions of respect, &c., THE LEDGER will charge FIVE CENTS A LINE, and hereafter this will be the invariable rule. This, however,

Does Not Include

notices of Lodge meetings or Church services, which must not exceed ten lines.

Avoidance of Disputes.

Misunderstandings are unpleasant. The rate for Business Locals in THE LEDGER is 10 cents a line for the first insertion and 5 cents a line for subsequent insertions. A customer orders a five-line local inserted in the paper. "I'll tell you when to take it out," he says to the bookkeeper. But he forgets all about it. The notice runs for two months—52 times—the bill is $13.50. When he finds it out there is a "kick" and a controversy, followed probably by an icy feeling. Now, to obviate this trouble, no "till forbid" notices will be accepted hereafter. Let's have a definite agreement at the outset and the termination will be pleasant all around.

All matter for publication must be handed in before 9 o'clock in the morning of each day.

If you have friends visiting you, or if you are going away on a visit, please drop us a note to that effect.

Mrs. L. V. Davis is in Cincinnati today.

Miss Mae Hord of Wedonia was in town yesterday shopping.

I. N. McIntire of New York City was in the city yesterday.

Miss M. J. Jackson of Elizaville was a visitor to our city yesterday.

H. M. Teager, one of Cottageville's good citizens, was in the city yesterday.

Miss Tillie Davis is on a visit to her sister, Mrs. M. S. Dimmitt, at Covington.

Thomas J. Chenoweth and Mrs. P. Chenoweth went to Cincinnati morning.

J. Barbour Russell and Mrs. M. Russell went to Cincinnati morning.

Mr. William Schlaeffer, one of Louisville's good citizens, paid Maysville a very pleasant visit yesterday.

Mrs. M. F. Marsh and children have returned from a visit to Mr. and Mrs. Charles Nute of Flemingsburg.

Mrs. Tillie Venoy and little daughter Armeda of Dover are visiting her sister, Mrs. Marguerite Evans, this week.

J. S. Bagly, Philadelphian, was in the city yesterday long enough to take a few points in regard to good streets.

Mrs. R. K. Hart and son Arnold returned home Monday after a visit to her parents, Mr. and Mrs. Joseph T. Frazee.

Messrs. George W. Stewart, Charles Austin, Sol. Frankel and W. O. Hubbard, four Cincinnatians, were in the city yesterday wading the mud.

Messrs. Andrew January, Willson January and Andrew Dudley of Flemingsburg and Dr. Peck of Helena were in the city Monday evening.

Miss Marie Storer, an attractive young lady of Tuckahoe, has returned home after a pleasant visit to Misses Mae and Calla Stephens of Walnut street.

The Portsmouth Tribune says Mrs. Lizzie Frank will soon move to this city where her husband, Mr. Chester Frank, is bookkeeper of the Shoe Factory.

Colonel Claude Buckley, who left the newspaper guild some years ago to earn an honest living as a life insurance agent, was a caller on THE LEDGER this morning.

Mr. W. H. Anderson, Chief Train Dispatcher of the Kentucky Central Division of the L. & N., with headquarters at Paris, was in this city yesterday on business.

We can't help it, ladies and gentlemen: experienced and shrewd advertisers know a good thing when they see it. Just look at THE LEDGER today.

James Burrows, ill with typhoid fever, is reported somewhat better.

Mr. J. J. Fitzgerald the plumber has been called to Cincinnati by a telegram announcing the illness of his mother.