Midland Cooperator

National Co-op Radio Show Is Smash Hit

It's a smash hit!

The national co-op radio program, "Here Is Tomorrow," got away to a great start Sunday afternoon, Feb. 14, on its dramatic story presentations of postwar problems and opportunities.

Roy. Hendrickson

Fan mail and requests for the booklet, "Here Is Tomorrow," have poured in to radio stations all over the country from which the show was broadcast. In Midland territory KSTP, Minneapolis, was swamped with a flood of telephone requests for the co-op booklet within an hour or two after the Valentine's day broadcast. And there was overwhelming agreement that the co-op program is a super-duper, one of which every cooperator can well be proud.

The second air show of the series was presented Feb. 21 on "Foods of the Future" with Roy F. Hendrickson, director of food distribution in the
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Don't Be Sure to Listen
to Tomorrow's World - it will be about!
Not a dream - but after the war. Important.
KSTP, Minneapolis - 12:45
WDAY, Fargo - 3:45
WNAX, Yankton - 4:30
WEBC, Duluth - 2:00

Radio.
(Continued from Page 1)

National Food Administration, as the guest speaker.
The third program - on Sunday afternoon, Feb. 28 - will be on "Clothing of Tomorrow" with Mary Taylor, former editor of the Consumers Guide, as the guest speaker. Guests for following programs (one each Sunday for at least ten Sundays) include Charles W. Eliot, director of the National Resources Planning Board, on "New Jobs for a New Era," Frank Lloyd Wright, world famous architect, on "Houses of Tomorrow," and Ex-Senator George W. Norris of Nebraska on "Power in the World of Tomorrow."

Post cards listing stations and times over which the co-op program is broadcast are now available from Midland's educational department at ten for a nickel for those who wish to tell their friends or relatives to listen in on the show.

Want More Co-op Air Shows? Then Say It With $$

The national co-op radio program "Here Is Tomorrow" is now scheduled for ten Sunday afternoons. Although originally planned for thirteen broadcasts, budget limitations have forced curtailment, The Cooperative League announced this month.

However, if enough additional funds are received, the program can be extended, The League points out. If you have heard one or both of the first two shows, given Feb. 14 and 21, you know what a tremendous wallop "Here Is Tomorrow" packs in behalf of your cooperative and all cooperatives. If the program can be continued for 13 weeks instead of 10 cooperators and cooperatives will benefit immeasurably.

If you agree, say it with dollars.
Send them to The Cooperative League Radio Fund, 167 West 12th St., New York, N. Y.

Here, meanwhile, is a list of recent contributors to the Radio Fund in Midland territory who HAVE said it with dollars:
Bakers' Local 222, Credit Union, Minneapolis, $1.00.
Albert E. Tink, Waupaca, Wis., $1.00.
Cooperative Services, Madison, Wis., $2.00.
Norris Johnson, Minneapolis, $1.00.
D. C. Dvoracek, Minneapolis, $1.00.
Hjalmer Peterson, Minneapolis. $1.00.
Mrs. Susie Stageberg, Red Wing, Minn., $1.00.
Padua Credit Union, Padua, Minn. $5.00.
Martin Severson, Fergus Falls, $1.00.
Mrs. K. S. Alanne, Minneapolis, $2.00.