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Domestic News March 28, 1917

Hickory Daily Record

Hickory, Catawba County, North Carolina

What is this article about?

Preliminary arrangements made in Washington on March 28 for a national advertising board to coordinate government ads for recruiting soldiers and workmen, headed by President Houston of the National Advertising Association, with input from Secretary McAdoo.

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Full Text

(By Associated Press.)

Washington, March 28.—Preliminary arrangements for the coordination of all government advertising of a national scope through a national advertising board were made today at the navy and war departments.

The purpose of the board, the services of which have been offered to the government without cost, is to determine the advertising medium to be employed to secure soldiers or workmen in any emergency.

As a measure of preparedness in the event a big volunteer army is raised, copies of all the posters and literature used in England are now en route. The commission is headed by President Houston of the National Advertising Association.

Mr. Houston described the object sought as being the distribution of advertising, calling for the mobilization of men for money and for war purposes.

Secretary McAdoo has also been consulted.

The advisory board is composed of men of wide experience and who have themselves nothing to sell, either directly or indirectly.

What sub-type of article is it?

Appointment Military

What keywords are associated?

National Advertising Board Government Advertising Recruiting Soldiers Military Preparedness Volunteer Army

What entities or persons were involved?

President Houston Secretary Mcadoo

Where did it happen?

Washington

Domestic News Details

Primary Location

Washington

Event Date

March 28

Key Persons

President Houston Secretary Mcadoo

Event Details

Preliminary arrangements for the coordination of all government advertising of a national scope through a national advertising board were made today at the navy and war departments. The purpose of the board, the services of which have been offered to the government without cost, is to determine the advertising medium to be employed to secure soldiers or workmen in any emergency. As a measure of preparedness in the event a big volunteer army is raised, copies of all the posters and literature used in England are now en route. The commission is headed by President Houston of the National Advertising Association. Mr. Houston described the object sought as being the distribution of advertising, calling for the mobilization of men for money and for war purposes. Secretary McAdoo has also been consulted. The advisory board is composed of men of wide experience and who have themselves nothing to sell, either directly or indirectly.

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